Net Entertainment enters the Italian market

Today, Monday July 18th the Italian market for online casino opened. After an
extensive period of adapting to the regulatory requirements, Net
Entertainment’s casino games were launched with Gioco Digitale at 16.00 CET.

The Italian online casino market is today the second largest in Europe and is
expected to become the largest by 2015. Net Entertainment has signed license
agreements for Italy with the following operators; Gioco Digitale, Bwin.it,
Microgame, Intralot, Unibet, Betclic, G.Matica and Interwetten. Together these
operators represent a significant market share in Italy.

There will be a phased launch of the operators and during the first four days
of operation restrictions will apply regarding hours of operation.

“I believe this is a great moment in the history of online gaming. Net
Entertainment’s casino is used by several of the world’s most successful
operators and will surely be much appreciated by the Italian players. I believe
this is a great opportunity to further strengthen the Net Entertainment brand
and the Italian development will contribute to our continued growth” comments
Johan Öhman, Net Entertainment’s CEO.

For additional information please contact;
Johan Öhman, CEO Net Entertainment; Phone +46 8 57 85 45 00
johan.ohman@netent.com

About Net Entertainment
Net Entertainment is a premium supplier of digitally distributed gaming systems
used by some of the world’s most successful online gaming operators. The Net
Entertainment casino is a complete gaming solution comprising both a complete
management platform and a full suite of high quality games. Operators are
provided a customized casino that is easily integrated ensuring short time to
market and a cost efficient operation. Net Entertainment is listed on Nasdaq
OMX Stockholm (NET-B). More information about Net Entertainment is available at
www.netent.com.